Global AI capabilities, activated locally with Lumos.
A strategic partnership built for India
India is one of the most dynamic digital markets in the world. To serve it properly, Palowise is partnering with Lumos, a Bengaluru-based digital marketing company, to combine our global intelligence platform with local market understanding and on-the-ground support.
Lumos represents Palowise in India and supports local brands, agencies, and organizations.
Indian clients gain access to the full Palowise analytics and intelligence stack.
Together, we help teams move from raw data and online noise to clear, actionable decision support.
Why Lumos
Lumos is a Bengaluru-based digital marketing solutions company that works across branding, strategy, marketing, design, and analytics. With deep local understanding and sector diversity, Lumos is the idea
Why India, why now
India is one of the world’s most dynamic digital markets, with rapid growth in social media, digital content, and online engagement across sectors. For teams operating in such an environment, better intelligence is not a luxury – it is a competitive advantage.
The Palowise-Lumos partnership is designed to help Indian organizations keep pace with this shift, by giving them a clearer view of their audiences, markets, and reputation.
Turn digital conversations into business intelligence
With Palowise and Lumos, Indian teams can transform online content, social conversations, and digital signals into clear, usable insight.
- Understand audiences deeply
- Map sentiment, emotion, topics, and themes across social media and the web to see what people think, feel, and care about.
- Monitor and protect reputation
- Track brand perception in real time, detect early warning signs, and respond before issues escalate.
- Stay ahead of competitors
- Benchmark your brand against key competitors, identify whitespace, and spot emerging opportunities in your category.
- See trends and influencers early
- Detect fast-moving trends, discover influential voices, and understand which narratives are shaping attention and behavior.
A full intelligence stack for Indian brands and agencies
Under the Palowise–Lumos partnership, Indian clients can access a broad suite of AI-powered intelligence capabilities designed for modern marketing, communications, and insight teams.
Sentiment analysis
Understand how people feel about your brand, campaigns, and key topics in real time.
Emotion analysis
Go beyond positive and negative to capture emotional tones that drive reactions and decisions.
Topic analysis
Organize millions of data points into themes, topics, and narratives that are easy to explore.
Competition intelligence
Compare performance, share of voice, and messaging across competitors and categories.
Trend detection
Identify emerging topics and content patterns before they peak.
Influencer analytics
Find the creators and voices that truly move the needle for your audience and category.
Reputation management
Track how your brand is perceived over time across media, social, and the broader web.
Built for teams that need clarity
The Palowise–Lumos offering in India is designed for organizations that rely on timely, high-quality insight to make better decisions.
For brands
Understand consumer perception, measure campaign impact, and align marketing, communications, and product decisions around a single intelligence source.
For agencies
Strengthen strategy and reporting with deeper audience insight, competitive benchmarking, and trend analysis that clients can act on.
For organizations & institutions
Track public conversation, monitor issues and themes, and support more informed communications, advocacy, and policy-related decisions.
Expanding into India is an important moment for Palowise and a natural next step in our growth journey. We are especially pleased to work with Gururaj Rao and the Lumos team, whose understanding of branding, strategy, and the local business landscape makes them an ideal partner for this new chapter.
Palowise brings together advanced analytics, AI, and practical business value in a way that fits the needs of modern Indian organizations. Through this partnership, we can help brands and agencies move from fragmented data to real intelligence.
Frequently asked questions
What is Palowise? 
Palowise is a European AI-powered social media intelligence and analytics company headquartered in Athens. We help organizations turn digital conversations and online content into clear, actionable business insight.
What does the partnership with Lumos mean for Indian clients?
It means that Indian brands, agencies, and organizations can access the full Palowise platform with local representation and support from Lumos, including onboarding, training, and strategic guidance.
Which capabilities are available in India?
Indian clients can access sentiment and emotion analysis, topic and theme analysis, competitive intelligence, trend detection, influencer analytics, reputation monitoring, and broader web and social intelligence, all through a single platform.
Who is this solution best suited for?
The solution is ideal for brands, agencies, and organizations that need timely insight to guide marketing, communications, reputation management, and strategic decision-making.
How do we get started?
You can book a demo or speak directly with our India team via Lumos. We will walk you through the platform, discuss your needs, and recommend an onboarding path that fits your team.
Bring smarter intelligence to your team
If you are building or scaling in India and need a clearer view of audiences, competitors, and digital reputation, Palowise and Lumos are here to support you with a dedicated intelligence stack for the Indian market.
