Campaign & Sponsorship Evaluation

Think of campaign evaluation as your marketing and PR performance review — helping you spot what works, fix what doesn’t, and boost results. Research shows that businesses using evaluation tools enjoy an average 30% increase in ROI. Ever find yourself questioning whether your sponsorships are truly delivering results? You’re not alone — and that’s exactly where Palowise steps in. According to the IEG Sponsorship Report, companies using sponsorship evaluation tools experience an average 23% boost in ROI. So, if maximizing your sponsorship impact matters, evaluating them isn’t optional, and Palowise is your go-to solution. Our award-winning platform, backed by four patents and years of expertise since 2008, empowers businesses to evaluate campaign & sponsorship effectiveness with precision.

200+ brands trust Palowise.

Key advantages of Palowise’s Campaign Evaluation Tool

Real-time data tracking

The tool provides real-time data tracking, allowing businesses to stay informed of their campaign's progress and make quick decisions.

Multi-channel monitoring

Our tool allows businesses to monitor and analyze their campaigns across multiple channels, including social media and web sites,, providing a comprehensive view of their performance.

Advanced analytics and reporting

Palowise's Campaign Evaluation Tool offers advanced analytics and reporting capabilities, providing businesses with valuable insights into their campaigns and helping them identify opportunities for improvement.

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Benefits

Campaign & Sponsorship evaluation is like having a personal coach for your marketing and PR efforts. It helps you figure out what's working and what's not, so you can make adjustments and keep moving in the right direction. Here are a few benefits that can come from using a campaign evaluation tool like Palowise's:

You'll have a better idea of what's working and what's not. This can help you make smarter decisions and improve your ROI.
You'll be able to track your campaigns & sponsorships across multiple channels, so you can see the big picture.
The advanced analytics and reporting capabilities provided by the Campaign & Sponsorship Evaluation Tools can help you gain valuable insights into your campaigns & sponsorships, allowing you to make data-driven decisions that lead to better results.
With the ability to track and analyze your campaigns & sponsorships, you'll be able to identify patterns and trends that can help you optimize your efforts and make better use of your budget.
All in all, campaign & sponsorship evaluation is a must-have tool for any business looking to improve its marketing and PR efforts.

What our Clients say about us.

Palowise delivered useful data and insights for our needs and projects, they helped identify & map market needs, trends, and consumer attitudes. We would recommend Palowise’s Web to any organization seeking a competitive edge in the digital landscape.

Alex Manos

CEO & Founder

VALUECOM

This tool has become essential in how we innovate. It allows us to explore new markets, identify emerging segments, and co-create with partners and influencers. We use it to launch MVPs, test them in real time, gather insights, and rapidly adapt. It’s a powerful enabler for staying ahead of the curve.

Stefanos Falkonakis

Group Marketing Leader

Interamerican

FAQ

What is a Campaign & Sponsorship Evaluation?

Think of campaign & sponsorship evaluation like a post-game analysis for your marketing and PR campaigns. It's all about figuring out what worked and what didn't so you can make adjustments and do even better next time. It's like having a personal coach for your campaigns. Palowise analysts will use web & social media analysis to get a sense of how your campaign performed or how your sponsorship was accepted by the audience. They'll look at things like how many people saw it, how many people engaged with it, and how many people actually did what you wanted them to do (like buying your product or signing up for your service). They'll also calculate your return on investment (ROI) to see if the money you spent on the campaign was worth it. All these metrics can help you identify areas where your campaign/sponsorship succeded and areas where it could use some improvement. This way, you can make more informed decisions for the future.

Is Campaign & Sponsorship Evaluation included in the default PalowisePro pricing plan?

All Services and pricing plan is tailored to your needs! All features of Palowise’s platform, combined with the Campaign & Sponsorship Evaluation and our expertise, are taken into consideration to match your brand, industry, and business needs and come up with a suitable pricing plan for you.

What other services does Palowise’s Platform include?

Your brand can truly thrive with the help of all the services offered by Palowise. These services are designed to give you a comprehensive understanding of your target audience and the market, so you can make informed decisions and stay ahead of the competition. Here are some examples of the services that Palowise offers that your brand can benefit from: Social Media Intelligence Social Media Listening Trend Analysis Sentiment Analysis Media Monitoring Competition Analysis Consumer Intelligence Reputation Management Influencer Analytics Social Media Analytics Political Analysis Campaign & Sponsorship Evaluation PR Crisis

I’m interested in receiving a quote from Palowise. What are the next steps?

Dive into social intelligence data and transform your company! Fill in the form below and one of our Intelligence experts will get back to you within 24 hours. Our Social Media Intelligence experts will guide you through Understanding your business needs and what would you like to achieve Provide a demonstration of the platform Developing the right solution for your business Setting up your account

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Why Palowise

Our customer service is exceptional.
Our social media listening abilities are phenomenal.
Dashboards on our platform are automated and customizable.
Our solutions are specifically designed for your brand and your needs.
We have exceptional data coverage.
Going above and beyond has always been the goal of Palowise.

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